Gambling affiliates and casino portals : how they make their money

A big part of the problem is far too many casino portal owners will take what they can get and leave it at that. These are the portals that don't pay to advertise, they are SEO experts, (search engine optimization) meaning that if you go to google or yahoo, and type in the search box a phrase like "online casino", then the first page of results to come up are sites that have been arranged to capture these prized spots, since the traffic is free and would otherwise cost up to $20 or more per visit.

Another way to spot one of these sites is by the extreme number of pop-up ads they turn loose on you when you visit their page. They know they are getting their traffic for free, so they aren't really worried about whether they annoy you or not: they will have plenty of people behind you which are seemingly endless in supply.

Some portals are owned by the casinos they list, and they've hired SEO experts to arrange their sites so that they will rank high in the results for keyword phrases related to gambling and casinos. There is nothing wrong with that, but you should be aware so that you know that the information they provide, is often tainted to make their casinos look better, and/or the others worse.

If you decide to break into the casino portal side of the net, I'd strongly urge you to visit http://www.casinoaffiliateprograms.com/ and get registered because you'll find out a lot quicker which places cheat you, and which do not, and this information is often the difference between making and breaking a site. I should however have you note that the programs deemed "certified" means that these programs are NOT the worst of the bunch. NOTHING MORE. You may read or be told differently,  but I have little reason for making this up. Nearly every program at one time or another has had "less than shining moments" in respect to their affiliates. If all were excluded for these times,  there would be only about 3 or 4 programs which could be called "certified". Also please note that just because a program is deemed "Certified", doesn't mean it is always known for paying players. This site is dedicated to the affiliates, and concerns itself with their well-being, and not the players. Amongst the group however is a sub-group consisting of people like myself who have made their "claim to fame" by taking the high road and choosing to put players first. We share information and thus are able to keep rogue casinos off our websites.

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