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Gambling affiliates and casino portals : how they make their money So they figured they had a choice, they could take on partners and offer them as much or more than they could make starting their own pay site: or they could submit to the inevitable conclusion that they would never grow to the size they'd like to be to accomplish a large profitable business. So what could they offer these potential partners? How about if they said they'd do all the bookwork, do all the customer service (which dealing with the public on the internet is seldom a picnic, Jesus could be handing out eternal wealth and health and you can bet somebody would come along and complain about something), and on top of all that, they'd even supply the materials (in this case, the dirty pictures etc) for the business - in short, all the partner would have to do is to bring in the customers. Though there are many different types of commission-based payment systems, the average is usually about 25% to 35% of the net profit of money brought into the business. (35% for affiliates making the casinos more, its a sliding scale at most places). The reasoning behind this is that 50% (of the net) of the money brought into the business goes right back into it, and that leaves 50% to be divided between the two parties. Now this is a good deal for the sponsor, because they are getting a massive number of partners and are making a nice share off of each of the customers these partners, or affiliates, are bringing in. It is a good deal for the affiliate, for the reasons mentioned above. So in other words, when you are playing at a casino I list, you are in a sense, playing at a casino I own. That is ideally how the affiliate system works in rough terms. |
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